Jan Aushadhi Diwas

Jan Aushadhi Diwas

March 7th each year is celebrated as Jan Aushadhi Diwas to raise awareness about affordable generic medicines available under the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP).

Jan Aushadhi Diwas Overview:
Launched on March 7, 2019, as part of the PMBJP, Jan Aushadhi Diwas is observed with a week-long celebration called ‘Janaushadhi Week,’ held from March 1st to 7th across the country.
2025 Theme: “Daam Kam - Dawai Uttam,” which highlights the importance of affordable and high-quality medicines for all.

PMBJP Background:
Originally started in 2008 as the Jan Aushadhi Scheme by the Ministry of Chemicals & Fertilizers, it aimed to provide affordable medicines through Pradhan Mantri Bhartiya Janaushadhi Kendras (PMBJKs). The scheme was revamped in 2015 as the Pradhan Mantri Jan Aushadhi Yojana and renamed as the PMBJP in 2016.

Key Features of PMBJP:

• Jan Aushadhi Kendras offer medicines at prices 50-80% lower than their branded counterparts.
• A one-time incentive of Rs 2.00 lakh is provided to PMBJKs in targeted regions or those opened by women, ex-servicemen, people with disabilities, or individuals from SC and ST communities.
• Suvidha Sanitary Napkins, launched in 2019 at Rs 1 per pad, reached 72 crore units in sales by January 2025.
• The Jan Aushadhi SUGAM App helps users locate nearby Kendras, compare prices, and find affordable alternatives.

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